The 1% Kindness Challenge

Start a Ripple. Change the World.

Commit to 1% of your daily actions as intentional kindness — for 7 or 30 days. Log acts publicly, nominate 3 others, and watch your ripple spread across the world.

Join a growing movement of everyday kindness — one ripple at a time.

How It Works

Simple steps. Lasting impact. The ripple starts with you.

01

Take the Pledge

Commit to 1% of your daily actions as intentional kindness — just 14 minutes a day — for 7 or 30 days.

02

Log Your Acts

Share your acts publicly with a photo, video, or written note. Every log plants a seed in the ripple map.

03

Nominate 3 Others

Pass it on. Nominate three people to join the challenge and keep the chain of kindness going.

04

Watch It Spread

See your kindness ripple across a live map as your nominations grow into a global movement.

Join a Programme

Choose your challenge — 7 days or 30 days — and start your ripple.

Ready to start your ripple?

Join the 1% Kindness Challenge today. It only takes a moment — and it could change someone's world.